I have used regular cast cut vinyl on EZ Up tents. Wiped the valance with 91% isopropanol, then just applied like on a
sign. The first time I did it I told the customer it wouldn't last but they were OK because it only had to make it through a weekend event. Some time later they told me they had used it every weekend all summer and the lettering had survived being taken down, stored, transported, and set back up all those time.
It was way easier than using heat press vinyl applied 15" at a time (the width of our press)