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Client hired us specifically for retro, so we know going in that's the direction, and our Creative Brief document also helps in terms of specific genre within retro that they want. We go over the briefing document at length before sketching to make sure what they say in the brief makes sense, or...

I didn't mean to imply I was trying to replicate an exact ribbon script. I was definitely inspired by them, no doubt, but the true ribbon script style suffers from legibility issues which I think would make it tough to read in an outdoor realm. So I did my own interpretation of it, with a modern...

INteresting question. In all the lettering examples, the ribbon effect wasn't slanted towards anything specific to do with sewing/craft/etc - so I hadn't really even thought there was a connection to it. However, women do represent a large part of the usual demographics for HVAC guys on initial...

Thanks guys. I had such a good layout for their vans, but then client said they decided on new Ford Transits, which dont make nearly as good a canvas as regular chevy 2500's etc--- so back to the drawing board on that! Theres a few really good old lettering resources on Amazon that have a ton...

I have been studying a lot of 1930-1950s typography books and one style fascinated me - the ribbon scripts used. Finally had an opportunity to pull one off here. Jeff, my illustrator took the idea and ran with it. We're doing the wrap design next which should be cool. But this one is...

Very tight brother. I'm not a huge fan of that LH font for the script as the lowercase R connector actually always bothered me. But probably some mild typography OCD on my part. Nice work as always pal.

There's more to graphic design than proficiency in software, or an artistic eye. That's the easy part. The real role experience plays is in the depth of understanding about proper branding, brand integration, and effective marketing strategy from a cohesive standpoint. Truly understanding small...

Congrats Joe. Truly an awesome designer - and not only that, a class act too.

Oops got it. Well I guess if they are local and well known, then everyone will get it. I had no clue!

OK - I give up - what exactly do they do? Nice install!

Thanks for all the feedback folks!

This is a new blog post I wrote which is an excerpt from my latest SignCraft Magazine article for those of you who don't subscribe. Enjoy! http://graphicd-signs.blogspot.com/2012/03/top-5-rules-for-effective-vehicle-wraps.html

Totally true. Experience trumps any certification. I look at certification as maybe a way to further educate yourself, but no two day class is going to replicate thousands of hours you guys have. I seriously have nothing but mad respect for you guys. Even when I did truck and vans, I just...

You not only have the cleanest installs, but also great designs as well. A rare combination, and one of the reason I think you are so successful and at the top of your game.:U Rock: You are right - probably not the best assumption to make - however - if I have nothing else to go by, it's...

Everyone is free to use it, modify, etc. Just change to your local municipal court, and obviously your company name, hourly rates, kill fee, etc. Hope it helps in the future.

1. Get deposit upfront. We take 2/3rd deposit up front. 2. With your deposit, have signed proposal. 3. In proposal, put terms like this (below, from mine). Subsitute 'logo design' for 'design' if needed. 4. Watermark your files, and put your copyright information on them. - Modifications...

It's interesting that it only takes two days to get 'certified' to wrap vehicles. It's taken me 20 years to get 'certified' to design em. Although to be honest, the more guys buying a printer and getting 'certified' in two days and then designing their own stuff and putting it on the road...

Philip as was suggested maybe a mascot might help in brand awareness. This is one we did about 6 years ago for an organic lawn care company that competes against the franchises. http://www.landscapermarketing.com/case-study/natural-turf/

As others stated, work on prioritizing your copy. The revision also lacks priority, and also, has too much copy. Stuff like 'insured' is superfluous. I'd go either web or phone, not both. The problem with clients who want this much copy is they don't seem to understand it's better to have one...

Here's mine. Gonna sell her in a year if ya want! Only 53k miles.