That year I was competing with another supplier for the same customer. It had been snowing heavily for days. The customer’s printhead broke and they needed a replacement urgently. My competitor was a few hundred CNY cheaper than me, about USD 60 less. My price was higher, but I told the customer, I can deliver it to you tonight. They were really happy and said, If you can get it here tonight, all my orders for the next year are yours. So a colleague and I drove through the snow all night . It was only about 140 km, but the snow was so bad that the drive took the entire night