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- Thread starter SSG_SIGNS
- Start date
michsanford
New Member
Those look great!
Pat Whatley
New Member
What's that pattern supposed to be on the truck?
Gino
Premium Subscriber
SSG_SIGNS
New Member
Which truck? The tundra is the Real Tree camo and the colorado is just a wave of their logo colors there is special pattern.
michsanford
New Member
I like the colorado...it's different!
Pat Whatley
New Member
Who's Henry?
The Colorado, the wavy thing wasn't making sense to me. Sorry, should have been more specific.
Gino
Premium Subscriber
I thought you meant the van. Not about the obvious Ford logo being used, but the w-h-o-l-e blue background is a gigantic Ford emblem and I thought you were asking if he got permission from Ford to duplicate those logos all over the place or just went on the 'say-so' from the customer.
:Oops:
Pat Whatley
New Member
I completely missed the Ford logo in the background.
Vital Designs
Vital Designs
We just wrapped a Transit connect a couple of weeks ago with almost the same light blue color ... Tundra looks cool, every second person seems to want camo these days!
SSG_SIGNS
New Member
The customer is a ford dealership no permission needed.
Gino
Premium Subscriber
I'm not second guessing you, but I thought that even being a dealership.... one still needed written permission to use something not in the marketing booklet ALL dealerships are provided upon opening a dealership.
Since this is not an authorized advertisement, I would think Corporate would need to see the layout first to be sure that they agree with this guy's tastes or not in local advertising. Right now, we're doing some signs for Dairy Queens in the area and even the authorized drawings have to be signed off by Corporate.
No deviations are allowed by most, if not all, big name companies.
In all of our dealings with any level of franchises, corporations and whatever else having stockholders, shareholders, key overseers, chief sales officers and marketing advisers all need to be sure of what is out there representing their company. I wouldn't think being a dealership gives this guy the rights to duplicate 'Ford' logos.
Since this is not an authorized advertisement, I would think Corporate would need to see the layout first to be sure that they agree with this guy's tastes or not in local advertising. Right now, we're doing some signs for Dairy Queens in the area and even the authorized drawings have to be signed off by Corporate.
No deviations are allowed by most, if not all, big name companies.
In all of our dealings with any level of franchises, corporations and whatever else having stockholders, shareholders, key overseers, chief sales officers and marketing advisers all need to be sure of what is out there representing their company. I wouldn't think being a dealership gives this guy the rights to duplicate 'Ford' logos.
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Pat Whatley
New Member
Wrong answer. While I doubt Ford is going to hunt down and sue one of their dealers, especially with the current state of affairs, the dealer still has to get permission and they have to adhere to the corporate graphic standards.
HeavyHitter
New Member
Nice work.
Dan
Dan
Innovative Graphics
New Member
Looks good.
I worked down in Gadsden a year ago for my other job's sister Co. (Jay Midsouth). Good people. Went to the oasis and chestnut station (i think) everynight to do alittle partying. ha
I worked down in Gadsden a year ago for my other job's sister Co. (Jay Midsouth). Good people. Went to the oasis and chestnut station (i think) everynight to do alittle partying. ha
rjpjr
New Member
Just a heads up…
The attached .jpgs are screen captures of Ford’s “Oval Owners Manual” which is an authoritative guideline on the proper use of the Ford Oval logo.
You are indeed correct that you did not need Ford’s direct permission to use the logo since the work was done for a “Dealer”, however as stated on the third image provided, you needed to follow their guidelines exactly. I believe that I see three errors that would not have been approved by the caretakers of Ford’s identity. The rotating of the oval logo is not permitted and it appears that the incorrect Ford Oval logo was used. The third error would appear to be the use of the Ford Oval included in another’s identity.
