We get a simple truck lettering job... reproduce a logo that is one word in Helvetica Bold Italic (with an extra bit of skew) that has gradients and a drop shadow and a tagline in eurostile, and one small graphic element. Its going on a black truck, and the gradient is black and green, and it HAS to be black and green, so we add a white outline to the whole thing so it can be a least slightly readable on the truck.
I should have said no thank you when they came in and and the wife said she was a graphic designer and made the logo (but couldn't send it to me, I had to search their facebook page for it.) She has already designed the entire truck in her head, and when we do what she asks, she doesn't like it. This was one of her more brilliant comments:
"Also the phone number doesn't seem to look cohesive with logo it doesn't look as neat and professional as I hoped not sure if you can make that look better"
Having NO IDEA what this means, I copy the style of the logo. Helvetica Bold, Italic, Skewed, with a gradient, drop shadow, and white outline. She didn't like that either. "What I meant was the font looks like a basic arial font so it doesn't match with either font in the logo and it doesn't look good." UMM. The logo is HELVETICA. How much more basic can you get? My husband and I are throwing our hands up in the air trying to figure out what we can do to make her happy.
And one more thing... she asked me to "add in small print under the phone number" the town name. So I squeeze it in, because she didn't tell me what I was supposed to do with the text that was below the phone number. And of course this is her response "increase size of (town) so you can read it."
I really want to give up. As I'm writing this, I'm reminded of clientsfromhell.net. I don't normally mind people's crazy requests, but this one is really taking the cake.
I should have said no thank you when they came in and and the wife said she was a graphic designer and made the logo (but couldn't send it to me, I had to search their facebook page for it.) She has already designed the entire truck in her head, and when we do what she asks, she doesn't like it. This was one of her more brilliant comments:
"Also the phone number doesn't seem to look cohesive with logo it doesn't look as neat and professional as I hoped not sure if you can make that look better"
Having NO IDEA what this means, I copy the style of the logo. Helvetica Bold, Italic, Skewed, with a gradient, drop shadow, and white outline. She didn't like that either. "What I meant was the font looks like a basic arial font so it doesn't match with either font in the logo and it doesn't look good." UMM. The logo is HELVETICA. How much more basic can you get? My husband and I are throwing our hands up in the air trying to figure out what we can do to make her happy.
And one more thing... she asked me to "add in small print under the phone number" the town name. So I squeeze it in, because she didn't tell me what I was supposed to do with the text that was below the phone number. And of course this is her response "increase size of (town) so you can read it."
I really want to give up. As I'm writing this, I'm reminded of clientsfromhell.net. I don't normally mind people's crazy requests, but this one is really taking the cake.
