I like the way it read as a thumbnail bam
SIGNS .then SLO County then what looks like a someone walking .. don't get that but ...it sure read well as far as layout that's the way to do it, you want your eye to move like that in someway and you got it.
This is where ya your starting to form a brand, so sleep on it a bit
the top line would have more contrast if ya used a serif font VS sans serif font
signs,
Which I may ask what font does the county of Slo use .. would use that localizes it better then contrast that
the little guy walking put you as a
sign walker company ? but I liked the walker carrying the name
, if not probably change that idea