Fire Logo

[laserman70]

Local company is looking for a new logo.
They want flames incorporated.
Let me know what you think.

 

[Jillbeans]

No.
Not with the prismatic font anyway.
The contrast between the two colors (or the greyish black and the orange blend) really bugs me.
Like when someone uses a prismatic font and makes one part yellow and the other part blue.
If you are going to use a prismatic font make the tones on it look as if the sun was actually shining on it.
But in this logo I think having a prismatic font is too much.
On your subcopy you need to choose a more pleasing letterstyle like Arroyo.
I dislike the slanted endings on that one and the kerning is wonky.
Love....Jill

 

[tonywhittier]

looks good but for a logo i wouldn't have so much detail in the logo...

I would make the flames come off left side and skew FAST to make it look like its going some where

 

[SignaramaFL]

I think there is way too much going on

 

[bob]

What Jill said about the chiseled font. For the most part this style should be limited to scrawlings on school children's binders and other graffiti.

Regardless of type face selection there's too much flame and not enough logo.

 

[SignManiac]

The bottom line needs to be squished another 50% to make it thinner yet. Then it can breathe properly.

 

[JR's]

What everybody else said I agree with but what signManiac said (The bottom line needs to be squished another 50%)
I think it should be squished 65% that would look better.

JR

 

[Jillbeans]

Neither of these are that great but just trying a few ideas.

 

[Kyle Blue]

Some people might consider me crazy, but I try to design logos so they can be reproduced in a black and white version. In other words, I think it's to complicated.

 

[SignManiac]

Some people might consider me crazy, but I try to design logos so they can be reproduced in a black and white version. In other words, I think it's to complicated.

Not crazy at all...That's how is should be done.

 

[SignManiac]

I would start with something simpler and less busy.

 

[Locals Find!]

Signmaniac is probably going to throw a fit for this but, here is my take.

I am no logo designer, so it is what it is. Its all vector.

 

[SignManiac]

Addie I have nothing to throw a fit about. I'm usually pretty straight up about how I feel on the subject of design.

 

[Jillbeans]

Totally agree about doing it in black and white first.

 

[Craig Sjoquist]

I want to see how you improved the logo.

 

[Flame]

Well just an idea...try making a simplistic fire icon to work with it.

And if you use shading, do a better job than I did. lol.

 

[J Hill Designs]

And if you use shading, do a better job than I did. lol.

...and also spell better =)

 

[laserman70]

Thanks for all the advice.
The client wants actual real flames in his logo.
I was trying to push him to less photographic and more vector art style.

 

[J Hill Designs]

well the fire aint too bad in my opinion, but it reflecting off the chisel is the problem -- a) the letters are in front of the fire, so why is the fire reflect off of the front of the letters? b) contrast/readibily issue mentioned above

 

[iSign]

Thanks for all the advice.
The client wants actual real flames in his logo.
I was trying to push him to less photographic and more vector art style.

well, that's easy... just do with it what should be done with well over half the logos posted in these sort of threads...

...just print FIRE ijn black & white on some nice dry paper, call the client & when he starts to look at you like something is missing...

flick yer bic!