I am an ambassador with the chamber and do every chamber event.
I direct mail a marketing campaign to my current clients and have revamped my website and now use facebook and twitter. We also have just moved our monthly newsletter "
Sign Language" to twice a month at the request of many of our clients.
I work with three different marketing groups in the area and go to all of their events.
Once a week I choose a business complex and do walk ins. (soon to be twice a week)
Our last yard
sign was just taken down (even though it was in an area where I had permission) And we will soon be doing a new batch of those. (we get great response with these.)
I have no doubt that many people in my area will be using me when they need something. I have a strong following and great word of mouth.
The big issue I am running into is people don't know all the services I offer but I am working on a plan to improve this which includes our new website and the
Sign Buyers Guide from thesignexpert.com as well as more education of my customers (Trying to learn how to do this without wasting too much time on a client that won't buy something is difficult for me, i love talking with people)
We are giving out a lot of bids and I know we are competitive (thanks to Signs101) And as I mentioned business is starting to pick back up. It seems we just had a month long lull.