I sorta get the argument Neato, except for one thing - you don't want to be a "
sign designer"
Not because of some random imperious statement(s) on the forum, or some vain attempt at making an incontrovertible posting where arguing makes you a pompous a$$ or not... no... "
sign design" is too interpretive. It also doesn't pay enough.
For instance: maybe this happens to you... So a few months ago some family friends come over to my parents house, and ask what "Ricky" does for a living... I strolled in at that exact moment. mom and dad says, he's a "
sign designer"... "Oh a '
sign designer' you say? like banners and lettering on trucks?" And they go "YEAH!"... not quite mom!
Then, take a look at the "average"
sign work going on... I see no design.... just mash-ups of type, copy, color and space. So if someone is admitting to not being a
sign designer... I believe them! It's when they say they are one, I get a little leery. After a few postings, it becomes very clear that a few "
sign designers" here are one trick ponies, or obvious, quite a few can't design/signwrite/layout themselves out of a wet
paper bag - even if they went to school, have awards and been written up in trade mags...
But since all you (Neato) do is design - you market yourself in a way that makes the client/customer understands what you do. If it's "
sign designer" so be it, but I think you are more capable than that. Since all my services are pre-fabrication and installation and I also do standard graphic design - I use terminology that helps my client understand what I offer. It's not "
sign designer" and it's certainly not "experiential graphic designer"... it may be what I do, it's not who I am...