i need some help with a logo

[heyskull]

I have a customer with a pickup truck from the 60s/70s and we are trying to make his logo look kind of traditional signwritten.
Can anyone help as I am really struggling on this one?
Have a look at my atempt!!
The vehicle is a cream colour and the colour requirements are Burgundy, Red, Gold and Black.
The logo is for the doors and bonnet (hood) and it will also require a rope circle with JT & Son intertwined into it.

Cheers
SC

 

[SignManiac]

Font choice is terrible. I'd definitely look at something else.

 

[Gino]

Agreed 100%.

Besides, no one hand-painted a carpet truck like that back then.... even in England.

Google up some old pictures, I'm sure you can find some and maybe you can find something a little closer to the era.

 

[Marlene]

Google up some old pictures, I'm sure you can find some and maybe you can find something a little closer to the era.

+1
if you had said nothing, I would never have known this was to look like 60's/70's. signs from that era have a look that is pretty universal. try a search for vintage signs from back then and if you don't find much try looking at movie posters from that era as the fonts used on them would work.

 

[John Butto]

a quick rough of type layout, and create some art of actual carpet weave....

 

[Jillbeans]

I'd try something using the alphabets of Arthur Vanson (available on Letterhead Fonts) since he grew up as a signwriter in the UK in the 1960s.
He based a lot of his layouts on those of Cecil Wade.
http://www.letraset.com/shopcontent.asp?type=profileCecilWade
Here's a quick suggestion.
You could turn the swooshy thing I used into a roll of carpet if you wanted to.
Love....Jill

 

[SignManiac]

Very nice Jill. Good job on capturing the sign painted look of the 70's. Reminds me of many I painted in that style back in the day. No computer fonts were used back then.

 

[heyskull]

Yes I realise the font choice was awful.:Big Laugh
I was just mainly trying to show what text their was to be in the logo.
The logo just needs wording no pictures etc.
I am trying to get it looking like a old UK sign written truck.
No swooshes etc.
I like Jills ideas but it just isn't old time looking.
John is maybe going somewhere but I am maybe starting to think script styles are not legible enough.
Also the name has the two most unreadable capital letters in a script style (J and T).

I realise how hard it is to get that look now with computer generated graphics.
I thought this would be easy as all I would have to do is look back on some of my old jobs going back 25+years.
But things have come on so much, and everyone wants modern I really have hit a wall on this one.

SC

 

[toucan_graphics]

I don't know if you still need help but thought I would submit some ideas. These would need kerning help and some other design elements to tie it all together but some font style ideas nonetheless.

 

[heyskull]

Thanks for all input.
Job is now sorted.

Cheers
SC

 

[Marlene]

going to post your final design? like to see what you came up with

 

[Jillbeans]

Did you mean way old time like turn of the century?
What I submitted was 1970s looking.